July 11th, 2008
Gallery: iPhone 3G launch at the Apple Store in Atlantic City
Atlantic City — I arrived at the Apple Store at The Pier here today with Rob Parker at about 7:30am and we were given wrist band numbers 49 and 50 and took our places in line. I talked with the first 10 people in line and Matthew Diullio and Leah Copsey (pictured) both of Ocean City, NJ were with first people in line. They arrived at about 8pm last night and were the only people in line until about 3am today when a few others showed up. According to Diullio, the bulk of the people behind him didn’t arrive until after 6am.
Mike and Jessica Morowitz from Chicago had the youngest iPhone-waiter in our line, their 7 months old daughter Anna arrived a little after 7am. Everyone was well fed and chipper and it wasn’t too hot or sunny yet on the Atlantic City boardwalk.
We lined up along the boards until just before 8am when the line was moved to the right hand side of the mall where 10 people at a time were allowed to enter the Apple Store beginning promptly at 8am. The A.C. store was well staffed with over 20 associates clearly visible. Activation stations (ahem!) were scattered throughout the store and people we being personally escorted to a station to make their iPhone selections and pay via the store’s wireless POS systems.
Just as I was given my clearance to enter the store, Apple staffers started distributing bottles of water to the anxious people waiting in line. As I’ve already posted, I wasn’t able to get activated in store but eventually got activated at the coffee bar on the third floor of the mall about an hour later. I still haven’t been able to sync my contacts and data as of this writing though.
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More later…
Jason D. O'Grady is the editor of PowerPage.org, which has been publishing daily mobile technology news since December 1995. For disclosures on Jason's industry affiliations, click here or to view Jason's full profile click here.
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