October 23rd, 2008
You're the CEO: How would you spend Apple's $25 billion?
Jobs replied “I just meant exactly what I said, which is I think there’s going to be some significant opportunities. I think hiring every engineer is Silicon Valley is a good idea, though. Thanks.”But seriously, what could Apple do with its US$25 billion in cash?
Fortune’s Philip Elmer-DeWitt notes that Apple could buy Dell (current market cap. US$23.5 billion).
Although Jobs said that the livingroom (meaning Apple TV) will “still be a hobby in 2009″ I think that he’s playing his cards close to his vest because he doesn’t want to tip off the competition.
Apple should use a little of its cash to:
- Acquire TiVO, the fledgling DVR pioneer has been decimated by flush cable companies giving away DVRs to all their customers. This would allow Apple to turn the Apple TV into the DVR that we all want it to be.
- Acquire Pandora and re-brand it Genius or somesuch.
- Acquire Last.fm while they’re at it.
- Acquire Hulu.com, which may be tough because it has the backing of NBC and Fox (which is owned by the News Corp.)
If you could dip into El Jobso’s bank account what would you spend Apple’s money on?
(Photo: AppleGazette)
Jason D. O'Grady is the editor of PowerPage.org, which has been publishing daily mobile technology news since December 1995. For disclosures on Jason's industry affiliations, click here or to view Jason's full profile click here.
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| 10/23/08
