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January 9th, 2009

Apple dumping Macworld Expo for CES?

Posted by Jason D. O'Grady @ 9:58 am

Categories: Macworld Expo, Rumor

Tags: Apple Inc., Engineering, Consumer Electronics, TVs, Digital Music, Personal Technology, Home Entertainment, Jason D. O'Grady

Apple dumping Macworld Expo for CES?

A salacious rumor (originating at Cult of Mac) making the rounds here in San Francisco is that Apple will be exhibiting at the International Consumer Electronics Show (CES) in Las Vegas in 2010.

The source, citing “friends who work at Apple,” insisted the company is ditching MacWorld (sic) because it will “go large” at CES, which typically runs concurrently with MacWorld in early January.

This would be an interesting and not totally surprising move commensurate with Apple’s shift from being a computer company targeting design professionals to a consumer electronics company (iPod, iPhoto, Apple TV) more along the lines of Sony.

While it may be Apple’s swan song at Macworld Expo the company will be exhibiting their wares in new and different ways in the years to come. Apple will expand its iPhone tech talks and possibly even take a page out of Adobe’s playbook with themed, multi-city tours.

(Image: Gizmodo)

Jason D. O'GradyJason D. O'Grady is the editor of PowerPage.org, which has been publishing daily mobile technology news since December 1995. For disclosures on Jason's industry affiliations, click here or to view Jason's full profile click here.

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  • Talkback
  • Most Recent of 4 Talkback(s)
Uh, no.
Apple going to CES makes even less sense than
staying at Macworld. If there's anything Apple has shown
the world in the last 10 years it's that Apple wants
complete and total contro... (Read the rest)
Posted by: matthew_maurice Posted on: 01/11/09 You are currently: a Guest | | Terms of Use
It maks more sense to have a Macworld Expo Hall at CES  Urkel | 01/09/09
Source of Rumor: Apple Pavilion Idea  Marcos El Malo | 01/09/09
Uh, no.  matthew_maurice | 01/11/09
A salacious rumour?  RocketEater | 01/09/09

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