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September 16th, 2007

Microsoft's Mac Business Unit: Love the sinner, hate the sin

Posted by David Morgenstern @ 7:45 pm

Categories: General, Microsoft, Software, Windows

Tags: Apple Macintosh, Microsoft Outlook, Microsoft Corp., Magazine, Mac BU, MacTech, David Morgenstern

Unlike many in the Mac community, I don’t hate Microsoft with a passion. Okay, maybe just a bit. As I mentioned in a post a while ago, when the giant visage of Bill Gates talked about deals over Steve Jobs’ shoulder at the Macworld Expo keynote in 1997, I wasn’t one who booed and hissed.

And I recognize that Microsoft’s Mac development team, called the Mac Business Unit and based in Santa Clara, Calif., are “real” Mac guys and gals. They make real Mac programs and care about the Mac platform. They are nice people.

Office for Mac 2004Still, at times we can be annoyed with the company and its policies but not at the programmer.

This happened to me the other day, after reading a post by Andy Ruff in Mac Mojo, the official blog for the Office for Mac team.

He wrote that the OOF, or “Out of Office,” notification found in Windows Exchange and Outlook as well as Outlook Web Access, will arrive for the Mac in Entourage 2008. The OOF notification lets you set your Exchange account to reply automatically to incoming messages, telling senders that you’re out of the office. We’ve all received such messages.

Ruff continued and described the current situation on the Mac. It isn’t pretty:

This hasn’t always been very easy on the Mac. For years, you’ve had to launch Safari, log into Outlook Web Access, and hunt down my Out of Office settings. Then, after every flight and an Inbox full of new messages demanding attention, you must remember to log back into Outlook Web Access and turn the auto-reply off. Personally, I forget to do this a lot, only realizing my OOF message is still on a week later after a coworker replies with “are you still on vacation?”

When Office for the Mac 2008 arrives, hopefully in 2008, we won’t have to go through this workaround and can access the settings in the Tools menu. Ruff said it will work just like Outlook on Windows.

Now, this is great news. Anything that makes improves the performance of the Mac Exchange client and makes the Macintosh a friendlier and more-compatible player in heterogeneous environments will be appreciated by enterprise Mac users (whether their Macs are approved by IT staff or not) .

At the same time, this post makes me grind my teeth. The Mac Exchange client should have had this very feature years ago! My level of gratitude to the Mac BU and Microsoft is tempered by having been forced to use this Outlook Web Access workaround for ages. (Don’t get me started on the deficiencies of Outlook Web Access — that’s something that Mac and Windows users can share.)

And worse, this reminds me that Mac enterprise users must continue with this Outlook kludge because the once-expected 2007 release of Office for the Mac slipped to next year. Do you feel me?

Can Microsoft Office Be Hip?

On the other hand, the Mac BU is reaching out to the community. Neil Ticktin, the publisher of MacTech magazine, reminded me that a subscription deal the Microsoft Mac BU started in the spring is continuing.

MacTech is a useful publication aimed at Mac geeks: business solution providers, developers and IT managers who deal with Macs on their networks, including Windows networks. The longer, most-useful technical articles don’t appear on the MacTech website, Ticktin said.

The Mac BU is underwriting most of the cost for a 6-month subscription to the hardcopy edition of MacTech. New subscribers only pay for postage ($9.95 in the U.S. and Canada). The magazine has a newsstand price-tag of $8.95 each and a full-year subscription is $47.

Now, I don’t know how much longer this deal will run, so it might be worthwhile to take advantage of it now while you can. It’s useful information at a good price.

Anti-Microsoft die-hards will turn down this offer and send MacTech the requisite hate-mail. Ticktin said he has a folder full.

Here’s my thank you, Mac BU.

David MorgensternDavid Morgenstern has covered the Mac market and other technology segments for 20 years. See his full profile and disclosure of his industry affiliations.


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  • Talkback
  • Most Recent of 23 Talkback(s)
Settlement was also tiny
At the time, the $150 million was equal to Apple's sales for 4 days. Big deal! (Read the rest)
Posted by: frabjous Posted on: 09/30/07 You are currently: a Guest | | Terms of Use
BULLETIN - Microsoft loses appeal against EU antitrust ruling  Intellihence | 09/17/07
Way to stay on topic  pcguy777 | 09/17/07
RE: Microsoft's Mac Business Unit: Love the sinner, hate the sin  Ian.Betteridge | 09/17/07
Exchange/Entourage/Mac  vikingnyc@... | 09/17/07
The fact is  frgough | 09/17/07
Bill Gates is sentimental about Macs.  Anton Philidor | 09/17/07
sentimental journey  buddhistMonkey | 09/17/07
How could Microsoft later sell...  Anton Philidor | 09/17/07
Revisionist history...  Bruizer | 09/17/07
Settlement was also tiny  frabjous | 09/30/07
You are so right.  frgough | 09/17/07
When Apple finishes phasing out OS X...  Anton Philidor | 09/17/07
My monitor is square.  laura.b | 09/17/07
Excellent post to ridiculous claims  NonZealot | 09/17/07
Back to your revisionist history????  Bruizer | 09/17/07
yes, a ridiculous claim  MacCanuck | 09/18/07
It's the quality  john@... | 09/17/07
Where are the wizards?  Mr_Dave | 09/17/07
Set OOF automatic off date  Ngallendou | 09/17/07
Should have been "years ago"? How about a decade ago!  MWPollard | 09/17/07
Mac BU is to Office what  mlindl | 09/17/07
RE: Microsoft's Mac Business Unit: Love the sinner, hate the sin  hansonjb | 09/18/07
PC World Article "OpenOffice Moves to OS X"  johnf76@... | 09/22/07

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