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February 2nd, 2009

Google's flub: Do we have a Web monoculture too?

Posted by Larry Dignan @ 2:11 am

Categories: General, Google, IT Management, Security

Tags: Google Inc., Web, Monoculture, Screw-up, Microsoft Windows, Spyware, Adware & Malware, Cyberthreats, Channel Management, Viruses And Worms, Security

Google had a rough weekend and a human error caused the search giant to list the entire Web as malware for an hour or so. The screw-up is likely to raise questions about the risks of having a monoculture dependent on any one technology supplier.

On Saturday, Google tagged the Web as malware and was rendered useless. After various reports, Google blamed the incident on human error.

Was the ruckus over Google’s outage overblown? Possibly. But to many folks Google is the Window to the Internet. If folks can’t Google people are simply lost. That fact alone probably qualifies Google as a Web monoculture although it may be a touch premature to make a definitive call. However, Google touches everything and frankly that’s a bit worrisome.

In security circles, monoculture is a key concept. Roughly speaking, whenever a technology–Windows for instance–is dominant it becomes a big target to attack. You attack the target and wreak a lot of havoc. Windows is a monoculture. If Windows is wrecked the damage is far and wide just because of market share.

Ryan Naraine in his Google coverage on Saturday foreshadowed the monoculture question. He said the Google incident “provides a harsh lesson on our total dependence on a single vendor/search provider.” Is Google a monoculture? If Google isn’t a Web monoculture today it soon will be. Google is becoming a search monopoly and it can extend that dominance into other areas. Just look at the reaction to its malware screwup. There was one hour when we couldn’t use Google–and everyone noticed quickly. If Ask.com–or Live Search for that matter–had a similar malware tagging glitch the hubbub wouldn’t have happened.

What’s worrisome is that monocultures exist everywhere. The goal for every IT vendor is to become your monoculture. Windows is a monoculture. In enterprise software there’s SAP and Oracle–that’s a duopoly but depending on the company one of those two runs suppliers runs the business. Cisco is a networking monoculture. Pick an industry or technology and there’s some form of lock-in.

And the pressure for enterprises to become a monoculture is immense. How many times have you heard some CIO yapping about standardizing on one technology because it’s allegedly more cost effective? When it comes to vendors they want one throat to choke. The downside: What you save in costs and complexity you lose in immunity.

Without any diversification companies are at risk. In this respect, all companies should diversify a little. Say Windows is attacked and effectively wiped out. The all-Windows shop is wiped out too. But if that company is 80 percent Windows, 15 percent open source and 5 percent Mac suddenly the prospects look better.

If you take this argument to the Web the implications are clear. We should all diversify from our Google habit at least a little. Ditto if you’re a small business totally reliant on Salesforce.com. In fact, any technology supplier–Web, SaaS, on-premise or otherwise–that represents more than 90 percent of your infrastructure portfolio needs some competition.

The monoculture issue is a lot like a pure-bred dog that has numerous health issues. Take golden retrievers or black labs. They are popular dogs. They are bred too much. And they have bad hips, arthritis and a host of other ailments. If you want a healthy dog you get a mutt. Your IT infrastructure should be a little bit of mutt too. Diversify your apps and providers whenever possible even if it’s only to keep the big dogs honest.

Perhaps the reaction to Google’s bad weekend was overblown, but it’s always a good time to ponder how monoculture affects your IT infrastructure.

Larry DignanLarry Dignan is Editor in Chief of ZDNet and Smart Planet as well as Editorial Director of ZDNet sister site TechRepublic. See his full profile and disclosure of his industry affiliations.

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  • Talkback
  • Most Recent of 92 Talkback(s)
"If something proves incapable of functioning securely in a way that people
That's not even the case here, though!


One feature got bugged for a few minutes, but that feature was only available on Google anyways.

So no, crying and running up to some second ra... (Read the rest)
Posted by: AzuMao Posted on: 02/24/09 You are currently: a Guest | | Terms of Use
Google Dependant  jeffgoin | 02/02/09
Google Dependent  cliffyk | 02/02/09
Not Windows Bashing  backpacker299 | 02/02/09
If it were MS that had done this  fr0thy2. | 02/02/09
For once, I agree with you!  xuniL_z | 02/02/09
!Windows Bashing  n0neXn0ne | 02/02/09
Definate Windows Bash poorly disguised.  xuniL_z | 02/02/09
Easy answer = kangaa.com ...or... seekyoo.com  ePM360 | 02/02/09
ROFL!!!!!!!  AzuMao | 02/03/09
Monocultures  charlesrlee | 02/02/09
RE: Google  IndustryWatcher | 02/02/09
lovely way to misuse "ironic"  boombaard | 02/02/09
How does one monopolize on something they give for free?  AzuMao | 02/03/09
Haven't you heard?  frotty | 02/04/09
RE: Google  NStalnecker | 02/02/09
That is awesome!  914four | 02/02/09
RE: Google  Sylectra | 02/02/09
re: "Monocultures"  boombaard | 02/02/09
I've seen a virus take over a whole company.  joe.smetona@... | 02/02/09
Workaround  jeremybox | 02/02/09
YEAH!!  Pembo | 02/02/09
indeed  bishofthedump | 02/02/09
morons  vilppuu@... | 02/02/09
Heh  bishofthedump | 02/03/09
You're Overthinking This Thing  dsuden | 02/02/09
Google has 80% share  mlambert890@... | 02/02/09
re: Google has 80% share  none none | 02/02/09
RE: Google  susanratilane | 02/02/09
RE: Google  geoff.gariepy@... | 02/02/09
RE: Google  charlesrlee | 02/02/09
RE: Google  jjames4700 | 02/02/09
RE: Google  robert@... | 02/02/09
Google Glich vs Windows bashing  DarqueRaven | 02/02/09
Re: Google Glich vs Windows bashing  charlesrlee | 02/02/09
There IS some overlap  cgarrett | 02/02/09
Re: There IS some overlap  charlesrlee | 02/02/09
RE: Google  Science219 | 02/02/09
RE: Google  Loverock Davidson | 02/02/09
You just don't know how to use Google!  B.O.F.H. | 02/02/09
RE: Google  tohca1@... | 02/02/09
Sorry, didn't notice  dysart | 02/02/09
I'm with you; Sorry I didn't notice.  arabic58@... | 02/02/09
Security issue???  BernardL | 02/02/09
RE: Google  mr1972 | 02/02/09
What monoculture? What issue?  filipiak | 02/02/09
Agreed!  Pembo | 02/02/09
It's a perception issue.  B.O.F.H. | 02/02/09
Dont put all eggs in one basket  jscott418 | 02/02/09
Right to the Point !!!  plino | 02/02/09
re: Right to the Point !!!  none none | 02/02/09
Google is the most exhaustive search engine  plino | 02/02/09
Get a life!  pico_D | 02/02/09
Monoculture, not really.  joe.smetona@... | 02/02/09
Ask was powered by google/ list of other engines  Pembo | 02/02/09
Google Rank  joe.smetona@... | 02/02/09
Agreed - diversify: good wife and better mistress -  softwareFlunky | 02/02/09
Overblown analysis  none none | 02/02/09
WINDOWS SECURITY RISKS NO DIFFERENT!!!  jack of daniels | 02/02/09
Yes, Windows is a monoculture  charlesrlee | 02/02/09
RE: Google  robcurr | 02/02/09
RE: Google  mountainman1863@... | 02/02/09
Newbies do not know that there are others.  sjbinaz | 02/02/09
Google Chrome is identified as a "mobile browser" by ZDNET  markbn | 02/02/09
Google, not so much a monoculture  Mahegan | 02/02/09
Webkit  mswift@... | 02/02/09
RE: Google  Robert Graham | 02/02/09
Pure opinon and Zero fact  Narg | 02/02/09
No big deal...  Bellhop | 02/02/09
RE: Google  mark16_15@... | 02/02/09
RE: Google  Atari800 | 02/02/09
Please get rid of that lesbian ad... its seriously disturbing  pcguy777 | 02/02/09
Uh...  doodlius | 02/02/09
What lesbian ad?  B.O.F.H. | 02/02/09
I believe it.  xuniL_z | 02/03/09
I guess running ad-blocking software has a down side after all. (NT)  none none | 02/02/09
I take it PC does not mean "politically correct". nt  sjbinaz | 02/02/09
RE: Google  johnfranks999 | 02/02/09
RE: Google  johnmullinax | 02/02/09
Oops - should be "Google Dependent" reply  johnmullinax | 02/02/09
Great Article  custserv@... | 02/02/09
RE: Google  VytautasB@... | 02/02/09
RE: Google  tkonyndyk@... | 02/03/09
RE: Google  EDunigan - TrackVia | 02/04/09
But.. but.. but..  AzuMao | 02/07/09
RE: Google  zdnet@... | 02/04/09
RE: Google  marcel@... | 02/05/09
RE: Google  ambarishmitra@... | 02/06/09
Not nearly as scary  AzuMao | 02/07/09
Re: google monoculture?  lwvirden | 02/06/09
"While google was displaying incorrect information, one always had the opti  AzuMao | 02/07/09
I doubt we'll ever truly have a monoculture until...  Spiritusindomit@... | 02/19/09
"If something proves incapable of functioning securely in a way that people  AzuMao | 02/24/09

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