November 23rd, 2009
Admob: Droid and Android army make big browsing splash
It didn’t take long for Motorola’s Droid to make a big splash in the browsing statistics, according to mobile ad firm AdMob.
In AdMob’s latest metric report (blog, statement, PDF), Android phones had 20 percent of smartphone traffic, up 7 percent from six months before. And Motorola’s Droid and CLIQ have had a quick impact on the browsing share.
AdMob, which has been acquired by Google, looked at the devices that comprise the market share of the mobile players. For instance, here’s a look at the Android breakdown:
Simply put, Motorola’s new handsets really moved the needle within Android market share stats.
RIM’s breakdown was also interesting. The big takeaway: The Curve rules the roost and the Storm is a so-so performer. Browsing is infinitely better on the Storm than Curve so it’s a little surprising it doesn’t have more share.
Overall, not a lot has changed in the smartphone standings. Apple’s iPhone platform is dominant. However, Android and its army of devices are likely to make a push in the months to come.
Larry Dignan is Editor in Chief of ZDNet and Smart Planet as well as Editorial Director of ZDNet sister site TechRepublic. See his full profile and disclosure of his industry affiliations.
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