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July 24th, 2008

Google creates a new market and wreaks havoc on another

Posted by Garett Rogers @ 8:01 am

Categories: Google

Tags: Google Inc., Wikipedia, Knol, Wiki, Online Communications, Garett Rogers

When they first announced it, I was certain Knol was simply a way for Google steal some of the attention away from Wikia search — and I’m still sure that’s what was actually happening. Google doesn’t normally pre-announce applications months in advance. After a long wait, Google finally released Knol, and the blogosphere has been very active on the topic.

Most people don’t believe this is a direct threat to Wikipedia — and technically I guess it’s not. You can create openly collaborative Knol’s (Google defines that as a single unit of knowledge), but more often than not, they are closely moderated by the author since their name (and reputation) is permanently attached to it. Instead of anonymous, and potentially incorrect contributions, Knol forces people to identify themselves (or be marked as “unconfirmed”), and put their reputation on the line. This means higher quality articles that are less prone to error.

If you don’t like an article that someone has created, give it a low rank and start your own on the same topic. That’s right, Knol doesn’t enforce a “one Knol per topic” rule — another significant difference between the two services.

Even though Knol is not direct competition, it could very well suck the life out of Wikipedia indirectly. No, it won’t happen over night, and yes, people who have been contributing to Wikipedia and are passionate about it will continue to do so. Unfortunately for Wikipedia, Google has the means to pay authors for their contributions. I wonder what’s stopping someone from ripping off all Wikipedia content and profiting from it?

Garett RogersGarett Rogers is employed as a programmer for iQmetrix, which specializes in retail management software for the wireless industry. See his full profile and disclosure of his industry affiliations.


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  • Talkback
  • Most Recent of 12 Talkback(s)
knol / wikipedia : winner forecast
My experience as a serious editor on wikipedia tells me that the CONCEPT of Google's Knol is a winner. Wikipedia gives too much importance to procedures and less upon content.... (Read the rest)
Posted by: sanjiv@... Posted on: 08/16/08 You are currently: a Guest | | Terms of Use
Reputation has 100% American bias for now  David Petherick | 07/24/08
Wikipedia could do same thing...  killerbunny | 07/25/08
knol / wikipedia : winner forecast  sanjiv@... | 08/16/08
RE: Google creates a new market and wreaks havoc on another  jamalystic | 07/25/08
It will be hard to take marketshare from wiki  jred | 07/25/08
Google Knol: World Editor-in-Chief?  scleland@... | 07/25/08
I dont think people are missing that...  mlambert890@... | 07/25/08
The better approach  marees | 07/25/08
Can wikipedia articles refer to google knol?  marees | 07/25/08
And why do we NEED a "wikipedia killer" exactly?  mlambert890@... | 07/25/08
"Hasn't Google already monetized enough..."  Mr_Wizard | 07/26/08
I doubt this will kill Wikipedia  T1Oracle | 07/26/08

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