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May 22nd, 2006

Measure Map getting closer?

Posted by Garett Rogers @ 2:41 pm

Categories: Google, Google Speculation

Tags:

measuremap.gifIt seems like yesterday that Google announced their purchase of Measure Map, a great statistics tool for bloggers.  I remember thinking to myself, "Why would Google buy Measure Map when they already had Google Analytics?", but I have come to realize through using Google Analytics all the time, it’s a bit heavy-weight for something like blogs.  You usually don’t have to track conversions or the plethora of other things it can — it’s simply too much information.

A lighter, more specialized tracking service seems like a good way to go — and that’s where Measure Map comes in.  There’s not a whole lot of news to report on that front, except Vijay saw today that the domains measuremap.net/org now point to Google.  Could this mean it’s getting closer to the launch date?  If nothing else, it’s confirmation they are still working on it.

Garett RogersGarett Rogers Follow GarettRogers on Twitteris employed as a programmer for iQmetrix, which specializes in retail management software for the wireless industry. See his full profile and disclosure of his industry affiliations.


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