October 21st, 2005
UK broadband adoption benefits Disney Online, Google Blogger, MyOffers, ITV.com
73% of British population now accesses the Internet from home using broadband compared to 46% this time in 2004, a phenomenal growth of 59%. Broadband users spend twice as long on their computers and view 3.5 times as many web-pages each month as narrowband users. Brands such as Disney, Blogger and MyOffers have experienced the greatest growth in broadband audience over August 2004.
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Top 10 growing broadband brands in UK |
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| Broadband audience, 000 | ||||
| Rank | Site | Aug 2004 | Aug 2005 | Growth |
| 1 | Disney Online | 268,407 | 991,088 | 269% |
| 2 | Blogger | 284,581 | 1,011,624 | 256% |
| 3 | MyOffers | 397,175 | 1,097,940 | 176% |
| 4 | ITV.com | 326,657 | 844,409 | 159% |
| 5 | HSBC | 474,203 | 1,187,088 | 150% |
| 6 | Tesco | 1,026,110 | 2,453,188 | 139% |
| 7 | Currys | 345,068 | 820,959 | 138% |
| 8 | Rightmove | 311,037 | 734,970 | 136% |
| 9 | Review Centre | 358,174 | 844,936 | 136% |
| 10 | Next | 296,931 | 692,595 | 133% |
| Source: Nielsen//NetRatings | ||||
Alex is a software engineer in the San Francisco Bay Area. ITFacts is created and updated by a group of statistics-obsessed individuals.
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