December 4th, 2005
Top advertisers on health sites: Weight Watchers, eDiets and Sepracor
Nielsen//NetRatings published the list of top advertisers on health, fitness, and nutritional sites in August 2005. Weight Watchers, eDiets and Sepracor are top ad buyers on health sites.
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Top 20 Advertisers on health sites in August 2005 |
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| Company | Impressions, 000 | Share |
| Weight Watchers International | 116,058 | 20.5% |
| eDiets.com | 61,731 | 10.9% |
| Sepracor | 46,010 | 8.1% |
| Novartis AG | 40,763 | 7.2% |
| Oxonia Insurance Group | 26,412 | 4.7% |
| Bayer Corporation | 25,049 | 4.4% |
| Waterfront Media | 16,751 | 3.0% |
| GlaxoSmithKline | 16,686 | 2.9% |
| Medical Hair Restoration | 15,727 | 2.8% |
| Kaiser Permanente | 14,291 | 2.5% |
| TAP Pharmaceutical Products | 12,885 | 2.3% |
| Merck & Co. | 11,202 | 2.0% |
| Spencer Forrest | 10,590 | 1.9% |
| Pfizer | 10,372 | 1.8% |
| ALZA Corporation | 9,598 | 1.7% |
| FEI Women’s Health | 8,456 | 1.5% |
| AstraZeneca Pharmaceuticals LP | 8,139 | 1.4% |
| Wyeth Corporation | 5,726 | 1.0% |
| Blue Cross and Blue Shield | 5,669 | 1.0% |
| Metropolitan Jewish Health System | 4,843 | 0.9% |
| Total | 565,798 | 100.0% |
| Source: Nielsen//NetRatings | ||
Alex is a software engineer in the San Francisco Bay Area. ITFacts is created and updated by a group of statistics-obsessed individuals.
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