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October 12th, 2009

The cloud: no place for amateurs

Posted by Phil Wainewright @ 1:20 pm

Categories: Customer experience, Microsoft, Service level management, Workday

Tags: Workday, Outage, Amateur, Data Centers, Manufacturing, Cloud Computing, Storage, Hardware, Data Management, Phil Wainewright

The boss of Air New Zealand has given us a convenient term for companies that can’t get to grips with the realities of delivering computing as a service: “Amateurs”. His reported comments were addressed to IBM, which failed to restore operations at a mainframe data center in a responsive enough fashion after a major outage on Sunday:

“In my 30-year working career,” he reportedly emailed the hapless vendor, “I am struggling to recall a time where I have seen a supplier so slow to react to a catastrophic system failure such as this and so unwilling to accept responsibility and apologise to its client and its client’s customers.”

T-Mobile is another reputable company left looking amateurish today after the catastrophic loss last week of all user data stored on its Sidekick service. But the real amateurs behind this story appear to be Microsoft and Hitachi, who are believed implicated in a server failure that took out both the production and backup databases on the storage network where Sidekick data is stored.

To read a contrasting story that shows how cloud outages get handled professionally, check out Michael Krigsman’s post last week about the recent 15-hour outage suffered by on-demand ERP provider Workday. Here, too, a network storage device caused a total meltdown, shutting itself down when it detected a corrupted node in a backup disk. Workday avoided Sidekick’s fate by invoking its disaster recovery plan. It avoided IBM’s fate by acting rapidly and going out of its way to keep its customers informed.

As I’ve often written in the past, big, established companies frequently over-estimate their competence at cloud computing and SaaS, simply because they fail to realize it’s far more than just a repackaging of what they already do. Unfortunately, their inability to grasp the emerging as-a-service business model and the demands of cloud-scale computing leave them performing like amateurs. The pity of it is, their arrogance and incompetence undermines trust in all cloud computing providers, even those that take their responsibilities seriously.

Phil WainewrightPhil Wainewright is a commentator and strategist on emerging software industry trends. See his full profile and disclosure of his industry affiliations.


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  • Talkback
  • Most Recent of 59 Talkback(s)
Yes, and having a diaster recovery plan doesn't mean anything until..
you do an annual drill, FOLLOW the plan at a dedicated drill recovery site. Then you evaluate how "good" you "plan" is. document problems and how long it takes and adust procedures, etc. modify back... (Read the rest)
Posted by: dinosaur_z Posted on: 11/13/09 You are currently: a Guest | | Terms of Use
Interesting but...  benkepes | 10/12/09
Have you ever lived in one of the northmost states or in Canada?  CobraA1 | 10/12/09
My point exactly  phil wainewrightZDNet Moderator | 10/12/09
Danger is MS plans for The zune services and the pink phone.  jdbukis@... | 10/13/09
Agreed, discussing the definition of "cloud" won't bring their data back!!  CobraA1 | 10/13/09
A utility by any other name...  benkepes | 10/16/09
RE: The cloud: no place for amateurs  lou@... | 10/12/09
Well . . .  CobraA1 | 10/12/09
Agreed!  samofdetroit | 10/13/09
RE: The cloud: no place for amateurs  dwells401 | 10/12/09
I'm guessing that Hitachi == HDD failure  wackoae | 10/12/09
Hitachi != HDD failure  samwyse | 10/13/09
sounds a bit like maxtor of old happy  337 | 10/13/09
ALL hard drives die.  jpdemers@... | 10/18/09
And so I ask, should we trust any of these idiots?  croberts | 10/12/09
RE: The cloud: no place for amateurs  alexuk2004 | 10/13/09
Everyone ASSumes it was Hitachi  itguy08 | 10/13/09
Can't be a hardware failure  samwyse | 10/13/09
Where does this say "Cloud Computing"?  chrissz@... | 10/13/09
Self serving crap  croberts | 10/13/09
Cloud vs Hosted  allenfalcon | 10/13/09
Doesn't matter.  CobraA1 | 10/13/09
It's a  sackbut | 10/13/09
technically..  thx-1138_@... | 10/13/09
Doesn't need to.  CobraA1 | 10/13/09
Not just the cloud  e_caroline@... | 10/13/09
That's good!  OhKrud | 10/13/09
You, my friend  sackbut | 10/13/09
As I sit here on death hold...  RedM3 | 10/13/09
Cloud = visible damp vapor supported by air  Doug_Dame@... | 10/13/09
Higher uptime = mirror.  magallanes | 10/13/09
Due Diligence in a Cloud Environment  crimsondryad | 10/13/09
SaaS = Service as a Sideline?? (nt)  Dave S2 | 10/13/09
RE: The cloud: no place for amateurs  jayalalgopi | 10/13/09
RE: The cloud: no place for amateurs  Doug_Dame@... | 10/13/09
You get what you pay for  picaye | 10/13/09
Yes, and having a diaster recovery plan doesn't mean anything until..  dinosaur_z | 11/13/09
RE: The cloud: no place for amateurs  mattbro100 | 10/13/09
RE: The cloud: no place for amateurs  Jeff Tyler | 10/13/09
So was this a cloudburst?  James T. Kirk | 10/13/09
RE: The cloud: no place for amateurs  SJKP | 10/13/09
RE: The Cloud is not an excuse for sloppy planning  kevinf@... | 10/13/09
It's assumed to be unsinkable, thus ...  voltrarian | 10/13/09
RE: The cloud: no place for amateurs  David S M | 10/13/09
Whoops  David S M | 10/13/09
The only amature is Phil Wainewright!  samofdetroit | 10/13/09
You're the amateur. RTFA.  grail@... | 10/13/09
Agree  David S M | 10/13/09
Stuff Happens???  Merlotty | 10/13/09
RE: The cloud: no place for amateurs  phatkat | 10/13/09
The Cloud - No place for critical data.  ITSamurai | 10/13/09
RE: The cloud: no place for amateurs  lou@... | 10/13/09
Agreed -- What do you think about IBM?  cnouri | 10/13/09
IBM / Air NZ : Deliberate Power Outage  Kahikatea | 10/13/09
Intersting, but nothing to do with Cloud computing or SaaS  garethhowell | 10/14/09
Now, how do I avoid *amateurs*?  Fabrice Cathala | 10/15/09
Agree for the most part.  thx-1138_@... | 10/15/09
RE: The cloud: no place for amateurs  jpdemers@... | 10/18/09
RE: The cloud: no place for amateurs  bsddaemon | 10/19/09

What do you think?

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