November 11th, 2009
ImageSpan and Digimarc partner for new image management venture
ImageSpan and Digimarc are announcing plans to form a joint venture dedicated to creating a program for managing and monetizing image assets at the 6Sight 2009 Conference.
ImageSpan has been been making a lot of friends lately, announcing a partnership with liveBooks a few months ago. Under this new partnership, ImageSpan, a Northern California-based image management company, will use their LicenseStream platform for processing licenses and royalties, and then publishing. Then Digimarc comes in for adding digital watermarks to images in order to copyright them and provide a link back to the photo owner from anywhere the particular image is found on the web, making them easier to purchase. The plan also calls for a Content Tracker system, in which will be constantly surfing the web of every image (sounds difficult since there are a lot of them out there), and then send reports back about where the images are being used. Sounds simple, but how much will all of these services cost?
To read the complete release, click here. For you pro photographers out there, does this venture pique your interest?
Rachel started playing with her mother's old Brownie camera when she was just a toddler, working her way up from a Hello Kitty point-and-shoot to training on both film and digital SLRs. See her full profile and disclosure of her industry affiliations.
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