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June 8th, 2009

Happy birthday, Social Business: A look back

Posted by Jennifer Leggio @ 10:05 am

Categories: Marketing, Social Business, Social Media

Tags: Blog, Social Media, September Pandora, November Mumbai Attack, Social Networking, Web 2.0, Public Relations, Blogging, Security, Online Communications

This week marks the one year since the editors at ZDNet took a chance on the “Social Business” blog. While I had a name change along the way, the content has been pretty consistent. And, if you ask me, I’ve come into my own. I like the voice this blog has and I’m pretty content with the way that it’s gone.

Happy birthday, baby.

I thought I would recap my 12 favorite posts — one for each month.

June
Q&A with Twitter’s Biz Stone

July
Firefox 3 and community - How Mozilla used social networking to set a world record

August
Facebook’s (futile) malware exorcism: can social networks fight back?

September
Pandora opens up: Q&A with Tim Westergren

October
Social media consultants: Snake oil or value add?

November
Mumbai attack demonstrates (good and bad) maturation point of social media

December
Twitter popularity does not equal business acumen

January
Naivete: Web 2.0’s biggest security threat

February
Research report: Is ’social PR’ real? Which agencies get it?

March
Q&A with Jeremiah Owyang: Social business economy

April
Is it time for a Chief Social Media Officer?

May
Nine social media fails of 2009… thus far

Tell me what you think. Any favorites? Any failures. Please leave it in the comments.

Jennifer LeggioJennifer Leggio, aka "Mediaphyter," writes about the "social business" side of social media - including enterprise, security and reputation issues. See her full profile and disclosure of her industry affiliations.


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