March 13th, 2009
New Toyota hybrid promised
Despite the current global slump in care sales, Toyota expects to have a future. To that end there are reports in Japan that the car maker’s planning a new hyrbid model that will sell for 20% less than the Prius. That would put the base price of this new Toyota at just over $20K.
Toyota’s new hybrid would launch in 2011 to compete with the relaunched Insight from Honda.
A newsman since 1969, Harry Fuller has worked for CBS, ABC, CNBC Europe, CNET and was founding news director at TechTV. See his full profile and disclosure of his industry affiliations.
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