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July 1st, 2008

Is an Xbox 360 price cut inbound?

Posted by Adrian Kingsley-Hughes @ 3:18 am

Categories: Gaming, Marketing, Microsoft

Tags: Console, Price Cut, Microsoft Xbox 360, Microsoft Xbox, Rumors, Game Players, Consumer Electronics, Personal Technology, Adrian Kingsley-Hughes

Rumors are circulating that Microsoft is getting ready to cut the price of the Xbox 360 games console to $299.

Here’s a scan of what is claimed to be an upcoming Kmart weekly ad:

Xbox 360 price drop

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The price drop would come at a good time for the console, given that the video game industry’s biggest trade show, E3, will be taking place in Los Angeles on July 15-17.

The console pictured there is the 20GB “Pro” model, and if that ad is correct, the listed price shows a $50 drop from the current MSRP. I would also assume that if this price cut turned out to be genuine, then the “Arcade” and “Elite” models will also see similar price cuts.

Cutting the price of the Xbox 360 “Pro” to $299 would make it $100 less than the 40GB PS3.

So far no comment from Microsoft on whether this is real or a hoax.

Adrian Kingsley-HughesAdrian is a technology journalist and author who has devoted over a decade to helping users get the most from technology. He also runs a popular blog called The PC Doctor. See his full profile and disclosure of his industry affiliations

Want to get in touch? Got a tip? Feel free to drop me a note! I ALWAYS respect anonymity. I'm also on Twitter (@the_pc_doc)

Right to Reply: Should any industry representatives wish to comment on any posts on Hardware 2.0, I will be happy to publish their reply verbatim on this blog.

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  • Talkback
  • Most Recent of 9 Talkback(s)
Why do we need BluRay?
I am looking toward the future of electronic media over a disk format. Do we really need a room full of disks going forward? Look at what is happening in the music industry with downloaded content. ... (Read the rest)
Posted by: daMan25 Posted on: 07/02/08 You are currently: a Guest | | Terms of Use
This would put a hurting on Sony  Salonikios | 07/01/08
profit?  TedKraan | 07/02/08
How abt a Bluray player?  5ri | 07/01/08
Why?  itpro_z | 07/01/08
because...  lostarchitect | 07/01/08
Again, though - Sony  laura.b | 07/01/08
Why do we need BluRay?  daMan25 | 07/02/08
RE: Is an Xbox 360 price cut inbound?  jcpt928@... | 07/01/08
RE: Is an Xbox 360 price cut inbound?  TedKraan | 07/02/08

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