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August 21st, 2008

Seinfeld and Gates vs. Apple

Posted by Adrian Kingsley-Hughes @ 6:10 am

Categories: Thoughts

Tags: Advertisement, Apple Inc., Adrian Kingsley-Hughes

So, one of Microsoft’s counterattacks to Apple’s successful “Mac vs PC” ad campaign will have Jerry Seinfeld and Bill Gates come together to push some variation on the slogan “Windows, Not Walls.”

I guess it’s good to see Microsoft finally responding to Apple’s ads and these ads might turn out to be pretty entertaining, but I might not end up being the best judge of the ads since I’ve never really been much of a Seinfeld fan.

A reader over at Engadget did however manage to put a smile on my face:

“Hi, I’m a former CEO.”
“And I’m a rich, out-of-work comic who lives off of syndication.”

The ads are set to start hitting eyeballs on September 4.

[UPDATE: Several of you have asked me if I think it'll be an issue for Microsoft that in the sitcom of the same name Seinfeld had a Mac on his desk ... uhmmm, dunno, like I said, I wasn't a fan, but some fans seem to have noticed that fact already.]

Thoughts?

Adrian Kingsley-HughesAdrian is a technology journalist and author who has devoted over a decade to helping users get the most from technology. He also runs a popular blog called The PC Doctor. See his full profile and disclosure of his industry affiliations

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What If The Public Really Gets The Point Of These Ads
Let's stop and think for a moment - what is the real message of this ad?

Microsoft wants to "connect with the public." What is the public with which Microsoft wants to connect? Let's look at ... (Read the rest)
Posted by: Cardhu Posted on: 09/18/08  (Edited: 09/19/08 @ 02:09) You are currently: a Guest | | Terms of Use
In other words  Michael Kelly | 08/21/08
Raising Our Bowls of Cereal In Toast  DannyO_0x98 | 08/21/08
You're Digging to Deeply  mikefarinha | 08/21/08
Paddling Away In My Dugout  DannyO_0x98 | 08/21/08
Branding is More Important Here.  mikefarinha | 08/21/08
I'm not leaving, am I paddling upstream?  DannyO_0x98 | 08/21/08
It's rather unique of you however....  James Quinn | 08/21/08
Yes I am Unique, Thanks!  mikefarinha | 08/21/08
Ah but that mentality goes for much more than  James Quinn | 08/21/08
Which is why...  Sleeper Service | 08/21/08
Ha!  James Quinn | 08/21/08
So Jim...  Sleeper Service | 08/21/08
Here is some hard evidence about Vista, Jim  xuniL_z | 08/21/08
Sleeper  James Quinn | 08/22/08
Xun....Well  James Quinn | 08/22/08
Well, Jim...  Sleeper Service | 08/22/08
If they didn't care  Michael Kelly | 08/21/08
My Theories  DannyO_0x98 | 08/21/08
play  Badgered | 08/21/08
rewind  DannyO_0x98 | 08/21/08
Fast forward  Badgered | 08/21/08
When you're going for cool  frgough | 08/21/08
Are they going for "cool"?  Michael Kelly | 08/21/08
Good Point *nt*  mikefarinha | 08/21/08
That's the problem  frgough | 08/21/08
I'm not going to judge the content of the commercial  Michael Kelly | 08/21/08
That Doesn't Stop the Zealots Tho  mikefarinha | 08/21/08
Which goes back to my original point  Michael Kelly | 08/21/08
mindless drivel  frgough | 08/21/08
Re: mindless drivel  mikefarinha | 08/21/08
I'm not judging the content of the commercial  frgough | 08/21/08
hmm  Badgered | 08/21/08
What If The Public Really Gets The Point Of These Ads  Cardhu | 09/18/08
Seinfeld? WHO?  James Quinn | 08/21/08
Not Joey, Ross!  DannyO_0x98 | 08/21/08
It Is Fitting That Microsoft Hired A Comic To Promote Vista  chessmen | 08/21/08
Uh...  Sleeper Service | 08/21/08
MS should make the same mistakes Apple did?  TedKraan | 08/26/08
Sad  Real World | 08/21/08
Sad indeed.  Userama | 08/21/08
What's sad...  Sleeper Service | 08/21/08
Well...  Userama | 08/21/08
So basically you can't explain why.  Sleeper Service | 08/21/08
Good point! (nt)  TedKraan | 08/26/08
RE: Seinfeld and Gates vs. Apple  Loverock Davidson | 08/21/08
But he isn't funny  TedKraan | 08/26/08
Seinfeld in another production about nothing. (nt)  A Grain of Salt | 08/21/08
Love it, GOS! (nt)  Userama | 08/21/08
Very Clever!  chessmen | 08/22/08
iPhone v. Xbox 360  natasiaversace | 08/21/08
Perfect casting!  Userama | 08/21/08
Keep in mind  Michael Kelly | 08/21/08
Well there was an iTunes for OS9  James Quinn | 08/21/08
Series ended before iTunes was released  Michael Kelly | 08/21/08
Probably not his  laura.b | 08/21/08
Not likely to happen, Laura.  Userama | 08/21/08
I'm aware of that  laura.b | 08/22/08
Re: Wordplay  Userama | 08/22/08
re: Probably not his  none none | 08/21/08
Good point  laura.b | 08/22/08
Not likely....  James Quinn | 08/22/08
Come on, Jim  laura.b | 08/22/08
deleted  mikefarinha | 08/21/08
The Mac in the show...  People | 08/21/08
Didn't Seinfeld do a commercial for Apple?  James Quinn | 08/22/08
I know the one you mean, I think  laura.b | 08/22/08
Good move  none none | 08/21/08
Seinfeld & Gates = un-cool?  mrdt | 08/21/08
re: Seinfeld & Gates = un-cool?  Badgered | 08/22/08
I don't know  laura.b | 08/22/08
Ditto  Badgered | 08/22/08
Steve Ballmer doing "Monkey Boy" is FUNNIER than Seinfeld  Davewrite | 08/21/08
Who is he?  mister-moon | 08/22/08
ROFL!!!!  laura.b | 08/22/08
This fits Microsoft  nucrash | 08/22/08
Successful  Boot_Agnostic | 08/22/08
Seinfeld  HollywoodDog | 08/22/08
re: Seinfeld  Badgered | 08/22/08
lol!  TedKraan | 08/26/08
re: lol  Badgered | 08/26/08
2008 - 1998 = 10  TedKraan | 08/31/08
Gates Farve?  jabailo1 | 08/22/08
Retired...not stupid  laura.b | 08/22/08
Thankful for DVR  ThePrairiePrankster | 08/22/08
RE: Thankful for DVR  sbass@... | 08/22/08
I hope they hired the Seinfeld series writers.  TripleII | 08/22/08
I'm always rooting for the underdog!!  sbass@... | 08/22/08
Seinfeld?  David Gerard | 08/25/08
RE: Seinfeld and Gates vs. Apple  john_gillespie@... | 08/25/08
Because  seanferd | 08/25/08

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