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September 18th, 2007

Free U.S. calling-enabling ooma devices are now publicly available

Posted by Russell Shaw @ 4:39 pm

Categories: News, Products

Tags: Device, Pricing Strategy, Pricing, Marketing Research, Marketing, Russell Shaw

ooma2.jpg

Unlimited U.S. calling ooma, Inc., announced today its ooma systems are now directly available to consumers through the ooma website.

Introductory pricing is $399 for each ooma Hub device and $39.95 for each ooma Scout device.

Besides free calling, included features are the ooma Instant Second Line and the ooma Broadband Answering Machine- each with no additional monthly fees.

Here’s a broader feature list:

Here’s a link to how this all works:

ooma says the Hub device’s suggested retail pricing will climb to $599 next year.

Hey, looks like they are doing a Steve Jobs in reverse, no?

Russell Shaw is an enterprise computing journalist, analyst and author based in Portland, Oregon. See his full profile and disclosure of his industry affiliations.

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