July 4th, 2006
Memo to Supernova 12: Five tips for avoiding TechCrunch deadpool
Michael Arrington notes:
Over 100 startups applied to present their companies at the TechCrunch-sponsored Connected Innovators program at the Supernova conference last week. Twelve were selected and had a chance to launch their new products to an audience of hundreds.
Enthusiastic fans of the Web 2.0 start-ups championed by TechCrunch are already characterizing the Supernova selections as “12 Web 2.0 StartUp Gems - Useful Services for Free.”
Arrington profiles the “winning” companies at TechCrunch. To help the companies not turn into “losers” and end up in TechCrunch’s “Deadpool”, below are five tips for Web 2.0 financial success:
1) Differentiate your service from competing Web 2.0 services.
2) Develop a business model focused on revenue generation.
3) Avoid reliance on monetization by Google AdSense.
4) Consider needs of potential corporate sponsors/advertisers.
5) Avoid “spoiling” users with unlimited free services.
FOR DETAILS SEE MY RECENT STORIES:
WEB 2.0 MONETIZATION BY GOOGLE AD SENSE: WHERE IS THE BUSINESS MODEL?
WEB 2.0 FINANCIAL SUCCESS: EASY AS "TWO WEEKS AND $700 BUCKS"?
MONETIZING YOU AND YOUR FRIENDS: THE SOCIAL WEB SEEKS SOCIAL BRAND DOLLARS
DIGG CONTRIBUTOR: SOCIAL WEB CAN BE A "VERY CRUEL PLACE"
