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December 11th, 2006

YouTube videos: 'Slice and dice' your way!

Posted by Donna Bogatin @ 9:13 pm

Categories: Advertising, Amateur Content, Google, Google Software Applications, Media, Social Media, Social Networking, Social Web, User-Generated Content, Video, Web 2.0, YouTube

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In Focus » See more posts on: Google YouTube

Did you ever wish you could fast forward to the “good parts” of those snack-sized YouTube clip culture video clips, without having to “sit through” the whole two minutes of broadcast yourself entertainment?

 

Gotuit now enables YouTubers to create such an enhanced by Gotuit YouTube experience for themselves, and share the better than YouTube result with fellow YouTubers, through its new “SceneMaker” social video tagging service, launched today.

 

Mark Pascarella is the CEO of Gotuit Media; He believes YouTubers should be able to quickly access the parts of a clip-culture video they are most interested in watching, on-demand.

 

I met with Pascarella last week in NYC (see “Gotuit for video your way: Do-it-yourself VOD programming”) for a preview of Gotuit’s latest enhancement of its broadband portfolio.

 

How does it work?

 

SceneMaker uses Gotuit’s segment navigation software and indexing capabilities to enable viewers to define and tag specific scenes found within videos posted at YouTube and Metacafe (see “Metacafe vs. YouTube? Metacafe CEO talks ‘The Real Deal’ in exclusive interview”).

What is the benefit of custom "slicing and dicing" of YouTube clip culture videos? Gotuit underscores:

A user who finds a great joke within a 10-minute comedy video posted to another social video site will use SceneMaker to “VideoMark” just the 40 seconds of video that contains their favorite joke.  The user will then be able to easily share the videomarked scene through email or by posting the scene to their blog or website. When watched, the video will stream from the hosting site, while the scene metadata will be delivered by Gotuit to allow the viewer to see just that specific scene. These scenes will then be available to other video enthusiasts using Gotuit’s “InVideo” search engine.

Pascarella is heralding the new Gotuit SceneMaker service as the “first social video tagging application” enabling deep search inside video.

So, let the social "slicing and dicing" begin!

Donna Bogatin has been probing the business heart of the Internet for more than ten years. Don't miss a single post. Subscribe via Email or RSS. Got news? Send Donna your pitch. Find out more at Donna's Website: InsiderChatter.com. For disclosures on Donna's industry affiliations, click here.

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