On Metacritic: BioShock 2: The reviews are in
BNET Business Network:
BNET
TechRepublic
ZDNet

December 16th, 2006

MySpace + Facebook = $14 billion?

Posted by Donna Bogatin @ 7:00 pm

Categories: Amateur Content, Facebook, Government, Internet Data, Legal, Marketing, Media, MySpace, ROI, Self-Promotion, Social Media, Social Networking, Social Web, User-Generated Content, VC, Venture Capital, Web 2.0

Tags:

In Focus » See more posts on: MySpace

Is it irresponsible of CEOs of public corporations to tout seemingly unattainable  valuations of corporate properties? Are corporate Directors harming the companies they advise by publicly declaring outsized self-valuations?

Facebook board member Peter Thiel said last week: “The site's college-aged users make it worth $8 billion or more, as much as Viacom Inc.'s MTV music video channel," according to Bloomberg reports.

Rupert Murdoch, Chairman and Chief Executive Officer, News Corp., touted a $6 billion MySpace “flip” price tag to shareholders in Australia last month (see “$6 billion MySpace: Will this Levinsohn cash in?”), a year after acquiring the Web property for $580 million.

As a privately-held company, Facebook is not bound by all of the strict SEC and Sarbanes-Oxley disclosure requirements that publicly traded News Corp. must adhere to.

In “News on Digg acquisition? How about MySpace?” I dissect Murdoch’s claim that the MySpace multi-year outsourced search deal with Google “more than pays for the MySpace acquisition.”

Rather than the touted “landmark agreement,” I characterize  the MySpace search services agreement with Google as a normal course of business change of vendor decision and ask: “Have News Corporation shareholders been mislead?”

Thiel does not risk misleading public shareholders by waving multi-billion dollar valuation wishes, but he does risk tarnishing his credibility and that of the company he serves.

TAKE THE POLL: Facebook: Sale, or no sale?

ALSO: Exclusive: Glam.com Samir Arora on new media valuations

Donna Bogatin has been probing the business heart of the Internet for more than ten years. Don't miss a single post. Subscribe via Email or RSS. Got news? Send Donna your pitch. Find out more at Donna's Website: InsiderChatter.com. For disclosures on Donna's industry affiliations, click here.

Related Discussions on TechRepublic

Did you know you can take part in these discussions with your ZDNet membership?

Talkback

Add your opinion

SponsoredWhite Papers, Webcasts, and Downloads

advertisement

Recent Entries

Top Rated

    advertisement

    Archives

    ZDNet Blogs

    White Papers, Webcasts, and Downloads

    SmartPlanet

    Click Here