February 17th, 2007
Google: Why use Gmail?
Google is no longer shy in touting its Gmail.
On Valentine's Day, Google shed the Gmail veneer of exclusivity, as I discuss in "Google’s Silence."
I pointed out in "Gmail for the masses" how Google is exploiting the most valuable Web real estate to promote Gmail uptake: its own $150 billion market cap Google homepage.
Google has also taken to using its own $1.65 billion video real estate to spread Gmail love: YouTube.
Now showing at the YouTube Gmail Theater: "Why use Gmail?":
Four benefits of a Gmail account…as told by puppets.
Is Google Overrated? Tapped Out?
READ THE GREAT GOOGLE DEBATE in FAST COMPANY MAGAZINE:
Donna Bogatin vs. Danny Sullivan!
Donna Bogatin has been probing the business heart of the Internet for more than ten years. Don't miss a single post. Subscribe via Email or RSS. Got news? Send Donna your pitch. Find out more at Donna's Website: InsiderChatter.com. For disclosures on Donna's industry affiliations, click here.
