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February 26th, 2008

Server 2008: The Windows Workstation we always wanted

Posted by Mary Jo Foley @ 7:41 am

Categories: Corporate strategy, Vista, Windows Server 2008/ Windows Server Longhorn, Windows client, Windows server

Tags: Microsoft Windows Vista, Microsoft Corp., Microsoft Windows Server 2008, General Motors Corp., Jason Perlow, Microsoft Windows, Microsoft Windows Vista (Longhorn), Operating Systems, Workstations, Servers

In Focus » See more posts on: Windows Server 2008

As discontent over Windows Vista (with or without Service Pack 1) continues to swirl, Microsoft is gearing up to launch on February 27 the “other” Windows: Windows Server 2008. Even though it is built from the same core as Vista, Windows Server is different from Vista in a number of ways, from its role-based configuration options, to its built-in hypervisor.

Guest blogger Jason Perlow (of asbestos-underwear fame) has been an advocate for Microsoft making Windows Server 2008 available as in workstation/desktop form. Like the old Windows NT and Windows 2000 Workstation products, a Windows Server 2008 Workstation would be a form factor for power users who don’t need all the Vista desktop eye candy, but care more about manageability and performance.

Over the last few weeks, I’ve had the opportunity to play with release candidate and the RTM versions of Windows 2008 Server, albeit primarily with the role of evaluating its Hyper-V virtualization capabilities. Over the course of that evaluation, I’ve become increasingly impressed with the polish, performance and manageability of the Server 2008 product, and now have come to the conclusion that this in fact, the best Windows that Microsoft has released since, well, ever.

I’ve said in the past that I believed Windows Vista was going to find difficulty being adopted in many corporations. This is due to a number of reasons, largely the new interface, compatibility issues, increased overhead with all the newer bells and whistles and accompanying higher hardware requirements. While a Vista Business version of the OS exists with lower requirements, it still has the stigma of being associated with a product that has had a less than stellar initial adoption rate.

I’ve suggested to a number of folks at Microsoft that perhaps it might be a good idea if they took the core of Windows 2008 Server and re-marketed it as Windows 2008 Workstation, simply because it seems that a large number of companies are much more likely to adopt Server before it adopts Vista, and it simplifies things from a management and administration perspective if the Server and Workstation OSes are closely aligned with each other. This has been the traditional product marketing model in which Windows NT and Windows 2000 operated in, and only changed in the last generation with Windows XP and Windows 2003 Server.

I’m certainly not alone in this idea. Bloggers — including some working for Microsoft — have already posted tip sheets on how to transform Server 2008 into a Workstation operating system (OS). And a number of Microsoft Certified Systems Engineers (MCSEs) and Microsoft Most Valuable Professionals, as well as a number of Microsoft employees with whom I correspond, agree that Server 2008 is much more appealing to the techie, developer and corporate power user than Vista is.

One could argue that the core of Server 2008 and Windows Vista Service Pack (SP) 1 Business are absolutely identical, and the same performance benefits and tools that Server has will also be available on Vista shortly. Why would Microsoft want to release yet another derivative? Wouldn’t that be tacitly admitting that Windows Vista was a marketing failure? In a word, no.

I believe Microsoft made a mistake in pursuing the “One brand fits all” with Windows Vista. Clearly, they came up with a brand derivative that tried to address every possible type of customer, be it home user, the unwashed masses, multimedia power user, or corporate user, simply by creating a single install media, a common code base, and differentiating between installed features by using separate licensing schemes. While I think that the technical reasons for doing this were valid – the same core efforts to develop Vista were also used to develop Server 2008, and it simplified their support model –- one that has yielded immediate benefits by keeping the patch levels of Vista SP1 and Server 2008 RTM in sync — I think that a one-brand-fits-all strategy for the desktop operating system is unrealistic.

Look at the auto industry. General Motors develops core platforms that are used in several of its brands – Chevrolet, GMC, Buick and Cadillac. GM markets the same exact truck, the Chevy Blazer, also as the GMC Envoy, and until recently, also as the Oldsmobile Bravada. It markets a beefed up, luxury version of the Chevy Tahoe and Chevy Avalanche as the Cadillac Escalade and the GMC Yukon Denali, and it does the same thing with several other brands.

This isn’t unique to GM. Ford also has traditionally done the same thing with its Mercury and Lincoln brands. It’s the same technology platform, the cars and trucks share a lot of the same parts, and in some cases the emblem is the only significant thing that changes. But they maintain the different flavors for different markets and different discerning customers.

You could argue that it would cost Microsoft money to release Workstation 2008. With previous Windows releases, I’d agree that this would be a valid counterargument. However, in this case, Microsoft has already done all the work.

Microsoft has designed Server 2008 to have role-based componentized installation capabilities, one that could be easily automated with Microsoft’s existing scripted installation tools to omit all the Server-specific pieces and to match the previous functionality of Windows 2000 Workstation and Windows XP Professional. In fact, I’ll put money on it that some resourceful MCSE or corporate engineer has already done it or figured out how to do it, and many developers and IT pros will be buying up copies of MSDN basic just to get access to Server 2008 cheaply so they can run it on their workstations and laptops.

To legitimize this, all Microsoft has to do is update Server 2008’s install media with a new option and componentized install profile – “Workstation”, some new splash screen artwork, and the licensing price – the same that Vista Business is currently sold at – and they are ready to go.

I know I’m not alone in thinking that Server 2008 shouldn’t be stuck in the datacenter. What do you think? Would you buy a Windows Server 2008 Workstation product if one existed?

Jason Perlow is a freelance writer and systems integration professional. He can be reached at jperlow at gmail dot com.

Mary Jo FoleyMary Jo has covered the tech industry for more than 20 years. Don't miss a single post. Subscribe via Email or RSS. You can also follow Mary Jo on Twitter.

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Related Discussions on TechRepublic

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RE: Server 2008: The Windows Workstation we always wanted
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Posted by: sexy costumes Posted on: 11/11/09 You are currently: a Guest | | Terms of Use
I have a feeling  Michael Kelly | 02/26/08
This idea makes too much sense and Microsoft has demonstrated a lack of...  ye | 02/26/08
They HAVE to get the picture  Michael Kelly | 02/26/08
Inertia now  itguy08 | 02/26/08
Where are these tests? I keep hearing about them but have yet...  ye | 02/26/08
A couple  itguy08 | 02/26/08
Is that you Snit?  ye | 02/26/08
So is inertia the reason  Michael Kelly | 02/26/08
I just love it when folks  markdean | 02/27/08
Buyers of Vista Business ...  mwagner@... | 02/27/08
Not many EA customers  jperlowZDNet Moderator | 02/27/08
-Is this 200n or 197n...  ItsTheBottomLine | 02/28/08
Corporate IT departments are sticking with XP  gypkap@... | 02/29/08
Machine rooms?  markdean | 02/27/08
Windows Vista Business and Windows 2008 Workstation  Grayson Peddie | 02/26/08
Ya right  croberts | 02/26/08
hmm  Badgered | 02/26/08
You forgot Starter, 64-bit, and "N" versions...  olePigeon | 02/26/08
Forgot 64-bit version for Home Basic, that'd be 15 versions. [nt]  olePigeon | 02/26/08
Thank the EU ...  de-void | 02/26/08
OS X...the kernel is still 32-bit!  gee@... | 02/27/08
64-bit apps on the way  de-void | 02/29/08
Bad info on FreeBSD  wanderson | 02/28/08
Was talking about MacOS  de-void | 02/29/08
thats the EU's fault  pcguy777 | 02/27/08
and all the K editions  stuoutlaw1@... | 04/15/08
So Why Didn't They Give Us 2008 First  itanalyst | 02/26/08
Longer development cycle  jperlowZDNet Moderator | 02/26/08
And it needs one...  Spiritusindomit@... | 02/27/08
But, uh, it's the SAME OS!!  CraiGrrr | 02/26/08
Is it?  voska1 | 02/26/08
Similar != Same  de-void | 02/26/08
Read my comment regarding GM  jperlowZDNet Moderator | 02/26/08
No, the DRM is missing, and other simplifications  TripleII | 02/26/08
Most ppl dont have common sense like you dood  pcguy777 | 02/27/08
I probably would  voska1 | 02/26/08
RE: Server 2008: The Windows Workstation we always wanted  netphemera@... | 02/26/08
There is a workstation version of Server 08. It's called Vista SP1.  PB_z | 02/26/08
Right.  ds2719 | 02/27/08
With SP1 - They are practically the same  jpr75_z | 02/26/08
NOW THIS IS WHAT WE CALL DADE MURPHY'S MAXZINE_360*  rtirman37@... | 02/27/08
i love all the new command line options in vista  pcguy777 | 02/27/08
How many people...  itpro_z | 02/26/08
BINGO!  kd5auq | 02/26/08
I'm Running Business Edition  itanalyst | 02/26/08
Interesting  itpro_z | 02/26/08
64-bit is the way to go  de-void | 02/26/08
I tend to agree, but...  itpro_z | 02/26/08
if you want 4 processors and 10 gigs of ram.. you need 64 bit anyways  pcguy777 | 02/27/08
Complaining?  itpro_z | 02/27/08
But this would be admitting failure  Been_Done_Before | 02/26/08
The work has been done  jperlowZDNet Moderator | 02/26/08
Admitting failure  fr0thy | 02/27/08
Windows Angst  jperlowZDNet Moderator | 02/28/08
"would love to adopt it"  fr0thy | 02/27/08
Incapable???  stuoutlaw1@... | 04/15/08
A server OS being best for workstations  Sabz5150 | 02/26/08
RE: Server 2008: The Windows Workstation we always wanted  MikeGale | 02/26/08
I agree  srwhite | 02/26/08
ahhhh.. so thats why MS is/was so successful  pcguy777 | 02/27/08
First folks complain that there are too many SKUs...  blu_vg@... | 02/26/08
Marketing Message  jperlowZDNet Moderator | 02/26/08
I'd have to agree, except instead for Vista, not W2k8  blu_vg@... | 02/26/08
Totally Agree. Dump Vista for WS2008  dunn@... | 02/27/08
Totally disagree.  itpro_z | 02/27/08
You are very mis-informed....  dunn@... | 02/29/08
Perhaps not  itpro_z | 03/01/08
RE: Server 2008: The Windows Workstation we always wanted  imagineer@... | 02/27/08
engineers be ware  imagineer@... | 02/27/08
Why do you have to "gut" the hard drive?  xuniL_z | 02/27/08
RE: Server 2008: The Windows Workstation we always wanted  Z1000 | 02/27/08
Problem with Server 2008 as workstation  alkolkin@... | 02/27/08
Not advocating this in actual practice as-is  jperlowZDNet Moderator | 02/27/08
I agree they probably could, but could they increase performance?  alkolkin@... | 02/27/08
No Question  jperlowZDNet Moderator | 02/27/08
If Windows Server 2008 is so wonderful.....  Ole Man | 02/27/08
Mary Jo can you please list what you see as the major differences  xuniL_z | 02/27/08
Windows Lapdogs Unite!  3dtodd | 02/27/08
Huh?  Pepper.dot.Net | 02/27/08
"I work for a company..."  itpro_z | 02/27/08
Long overdue  itpro_z | 02/27/08
RE: Server 2008: The Windows Workstation we always wanted  brownbagmusic@... | 02/27/08
Already works  jperlowZDNet Moderator | 02/27/08
RE: Server 2008: The Windows Workstation we always wanted  mwagner@... | 02/27/08
Here's an idea  jperlowZDNet Moderator | 02/27/08
Cool...  blu_vg@... | 02/27/08
2008 Is The Best Windows Client We Have  patrick.s.murphy@... | 02/27/08
Better Driver Support  jperlowZDNet Moderator | 02/27/08
driver compatibility will be likely because of lack of DRM on 2008  james.faction | 02/27/08
Makes sense, will never happen  Mr_IT | 02/27/08
Comparison makes sense too  green alien | 02/27/08
Want corporate $$$ use corporate mindset  gee@... | 02/27/08
Designed for them?  itpro_z | 02/27/08
RE: Server 2008: The Windows Workstation we always wanted  NiiDiddy | 02/28/08
RE: Server 2008: The Windows Workstation we always wanted  wanderson | 02/28/08
Do your research on the author before referring to Microsoft as my patron  jperlowZDNet Moderator | 02/28/08
User interface and training  Kyser Soze | 02/29/08
So turn off Aero  DonBurnett | 03/19/08
Owooooo!..... Just what everybody needs  Ole Man | 03/01/08
RE: Server 2008: The Windows Workstation we always wanted  DonBurnett | 03/19/08
RE: Server 2008: The Windows Workstation we always wanted  DonBurnett | 03/19/08
RE: Server 2008: The Windows Workstation we always wanted  Jackie150 | 10/01/09
RE: Server 2008: The Windows Workstation we always wanted  lingerie wholesale | 10/13/09
RE: Server 2008: The Windows Workstation we always wanted  Charmingirl | 10/18/09
RE: Server 2008: The Windows Workstation we always wanted  sexy costumes | 11/11/09

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