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July 20th, 2009

Wikipedia push for Ogg Theora

Posted by Dana Blankenhorn @ 7:18 am

Categories: General, Internet, content, mass market, video

Tags: OGG, Video, H.264, Wikipedia, Ogg Theora, National Portrait Gallery, Wiki, Corporate Communications, Online Communications, Marketing

Wikipedia’s decision to support Ogg Theora for video uploads may be the last chance to break the proprietary video monopoly embodied in H.264.

Microsoft, Google and Apple have all built H.264 support into their products because it readily adapts to Digital Rights Management, without which studios and other video rights owners have been unwilling to make content available online.

Wikipedia’s support of Ogg Theora will place extra steps in front of those who wish to upload video to Wikipedia, but the support of Fireogg, a Firefox plug-in, may alleviate the problem.

Ogg Theora allows downloading, re-mixing and uploading without payment of license fees. It is embedded in the VLC player, which reached Version 1.0 earlier this month.

Our Josh Lowensohn says Google is sniffing that Ogg Theora does not deliver video that is as good as H.264, but now for the first time you can be the judge of that.

Wikipedia is a natural fit for this fight because it supports open source content aggressively, as witness its current battle with the UK’s National Portrait Gallery (NPG), which threatened legal action after 3,300 images it digitized were uploaded to Wikipedia.

The response by Wikipedia deputy director Eric Moeller could be summarized as “Nuts“:

The NPG believes that the slavish reproduction of a public domain painting without any added originality conveys a new full copyright to the digital copy, creating the opportunity to monetize this digital copy for many decades. The NPG is therefore effectively asserting full control over these public domain paintings.

That may also be his response to the Hollywood-Silicon Valley embrace of H.264 and DRM. Does Wikipedia now have the heft to win this battle, and give open source video an opening in the market?

Dana BlankenhornDana Blankenhorn has been a business journalist for 30 years, a tech freelancer since 1983. You can follow Dana on Twitter. See his full profile and disclosure of his industry affiliations.

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Related Discussions on TechRepublic

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  • Most Recent of 7 Talkback(s)
Theora is an excellent codec
I recently used VLC to convert DVD clips to a compressed format. I tried a couple of different proprietary formats, then I used theora. As far as I could tell on my laptop screen, it matched the DVD... (Read the rest)
Posted by: MattinVA Posted on: 07/30/09 You are currently: a Guest | | Terms of Use
Moeller  DanaBlankenhornZDNet Moderator | 07/20/09
If anything, his obsession with the topic is disturbing  Michael Kelly | 07/20/09
RE: Wikipedia push for Ogg Theora  theoxygenthief | 07/20/09
RE: Wikipedia push for Ogg Theora  tracy anne | 07/20/09
NPG offered medium-res images to Wikipedia  jimmyed2000 | 07/21/09
Re; new full copyright to the digital copy.  hkommedal | 07/22/09
Theora is an excellent codec  MattinVA | 07/30/09

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