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November 12th, 2009

Broadcom goes open source and hell freezes over

Posted by Dana Blankenhorn @ 5:22 am

Categories: GPL, General, Hardware, Linux, Linux Handheld, Strategy, VOIP, mobile, telecom, wireless

Tags: Broadcom Corp., Linux, Branding, Open Source, Sales Strategy, Operating Systems, Software, Marketing, Sales, Dana Blankenhorn

When the rock group Eagles broke up in 1980 they said they would get back together “when hell froze over.” They did get back together, in 1994. The album was called Hell Freezes Over.

Point is you can promise you will never do something — never, ever, ever — but business is business.

It’s with this in mind we find Broadcom making its BroadVoice voice codecs open source and royalty free under GPL V. 2.

GigaOM is wondering whether Broadcom isn’t just pushing for higher priced, higher quality voice from service providers using the codecs. I have another theory.

Broadcom saw its greatest success in pioneering relationships with Taiwanese OEMs. When other chip companies were offering these firms software and ecosystems, Broadcom offered them solutions, complete designs from brand names they could bang out for a quick profit.

What I saw at CompuTex this year was an enormous interest from these OEMs, whose ties to Chinese manufacturing are incredibly strong, to go “up the stack” of value, to own their own designs and create their own brand names.

They see this as an impossible dream on the desktop, but very possible in the handset business, a Broadcom niche. Systems like Android, LiMo and Symbian are open source, so the components going into them should also be open source. It’s the most effective way to compete with Apple.

In taking this route, the OEMs are explicitly rejecting Microsoft’s Windows Mobile, and this is a very big deal. This has nothing to do with the sales world they desire. They gave Microsoft all of the Netbook market and stuck Linux in a corner.

This Broadcom announcement is the best proof yet that the future of the handheld market is Linux.

Dana BlankenhornDana Blankenhorn has been a business journalist for 30 years, a tech freelancer since 1983. You can follow Dana on Twitter. See his full profile and disclosure of his industry affiliations.

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  • Talkback
  • Most Recent of 11 Talkback(s)
FYI, FreeSWITCH now supports these codecs
For those keeping score at home, the FreeSWITCH devs just added support for the two Broadvoice codecs. See http://bit.ly/2SZvGp for more info. Not too shabby for a few hours of work...

-MC... (Read the rest)
Posted by: Mercutio_Viz Posted on: 11/13/09 You are currently: a Guest | | Terms of Use
Does this mean...  Joe_Raby | 11/12/09
Fail to see  honeymonster | 11/12/09
Now if only...  Ceridan | 11/12/09
I think I'm on year 6...  ericesque | 11/12/09
Still better than MS  Use_More_OIL_NOW | 11/12/09
MD doesn't enter into it  DanaBlankenhornZDNet Moderator | 11/12/09
Try Linux Mint...  SpikeyMike | 11/12/09
Linux Mint is based on Ubuntu  DanaBlankenhornZDNet Moderator | 11/12/09
So far it's just the codecs  DanaBlankenhornZDNet Moderator | 11/12/09
FYI, I Believe It's LGPL, not GPL  Mercutio_Viz | 11/13/09
FYI, FreeSWITCH now supports these codecs  Mercutio_Viz | 11/13/09

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