<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	>

<channel>
	<title>On Sustainability</title>
	<atom:link href="http://blogs.zdnet.com/sustainability/?feed=rss2" rel="self" type="application/rss+xml" />
	<link>http://blogs.zdnet.com/sustainability</link>
	<description></description>
	<pubDate>Fri, 23 Oct 2009 19:49:49 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.6.5</generator>
	<language>en</language>
			<item>
		<title>KFC UNThinking at the UN</title>
		<link>http://blogs.zdnet.com/sustainability/?p=872</link>
		<comments>http://blogs.zdnet.com/sustainability/?p=872#comments</comments>
		<pubDate>Fri, 23 Oct 2009 03:03:34 +0000</pubDate>
		<dc:creator>James Farrar</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blogs.zdnet.com/sustainability/?p=872</guid>
		<description><![CDATA[
Honestly, the professional PR brigade never cease to amaze me with some of the nuttiest ideas for brand enhancement that all too often turn out to be just the opposite.
My ZDNet colleague Jason Perlow was spammed today by a top PR agency with this nonsense: a product placement stunt at the UN with KFC&#8217;s iconic Colonel Saunders fronting [...]]]></description>
		<wfw:commentRss>http://blogs.zdnet.com/sustainability/?feed=rss2&amp;p=872</wfw:commentRss>
		</item>
		<item>
		<title>Apple deletes the US Chamber</title>
		<link>http://blogs.zdnet.com/sustainability/?p=850</link>
		<comments>http://blogs.zdnet.com/sustainability/?p=850#comments</comments>
		<pubDate>Wed, 07 Oct 2009 21:01:19 +0000</pubDate>
		<dc:creator>James Farrar</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blogs.zdnet.com/sustainability/?p=850</guid>
		<description><![CDATA[

Is this man the only climate ally left for the US Chamber?
Back in May I wrote about how the US Chamber was losing friends fast with its &#8216;head in sand&#8217; position on climate change. Since then things have seriously  started to descend into farce. In fact, its now almost a PR badge of honour for members to publicly [...]]]></description>
		<wfw:commentRss>http://blogs.zdnet.com/sustainability/?feed=rss2&amp;p=850</wfw:commentRss>
		</item>
		<item>
		<title>Intel to Ireland: Vote Yes to Europe or else?</title>
		<link>http://blogs.zdnet.com/sustainability/?p=828</link>
		<comments>http://blogs.zdnet.com/sustainability/?p=828#comments</comments>
		<pubDate>Sat, 03 Oct 2009 02:04:55 +0000</pubDate>
		<dc:creator>James Farrar</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blogs.zdnet.com/sustainability/?p=828</guid>
		<description><![CDATA[

Irish politics is a sport not for the faint hearted. As Conor Cruise O&#8217;Brien once said:
Irishness is not primarily a question of birth or blood or language; it is the condition of being involved in the Irish situation, and usually of being mauled by it.
Still, Intel has waded manfully into the thicket of Irish politics [...]]]></description>
		<wfw:commentRss>http://blogs.zdnet.com/sustainability/?feed=rss2&amp;p=828</wfw:commentRss>
		</item>
		<item>
		<title>Death of the Principle of Voluntarism?</title>
		<link>http://blogs.zdnet.com/sustainability/?p=793</link>
		<comments>http://blogs.zdnet.com/sustainability/?p=793#comments</comments>
		<pubDate>Thu, 25 Jun 2009 19:59:30 +0000</pubDate>
		<dc:creator>James Farrar</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blogs.zdnet.com/sustainability/?p=793</guid>
		<description><![CDATA[Much of the corporate sustainability and responsibility agenda has been propelled since the &#8217;90s by the idea that voluntary action on the part of corporations is more effective than regulation. It has been a celebration of market dynamism over moribund regulation, the latter of which would provide only for the lowest common denominator. At any rate, liberalization of markets outpaced our [...]]]></description>
		<wfw:commentRss>http://blogs.zdnet.com/sustainability/?feed=rss2&amp;p=793</wfw:commentRss>
		</item>
		<item>
		<title>What Corporate Sustainability can learn from twitter, Robert Scoble &#038; Iran</title>
		<link>http://blogs.zdnet.com/sustainability/?p=755</link>
		<comments>http://blogs.zdnet.com/sustainability/?p=755#comments</comments>
		<pubDate>Tue, 23 Jun 2009 02:31:12 +0000</pubDate>
		<dc:creator>James Farrar</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blogs.zdnet.com/sustainability/?p=755</guid>
		<description><![CDATA[
The celebrated celebrity blogger, Robert Scoble, is ticked off with CNN over its weak coverage of the Iran election and aftermath. In his most recent blog post -&#8216;The day Twitter kicked CNN’s behind &#38; @ev bought me a whisky&#8217;,  Robert argues that twitter (yes twitter, the fire hose twitter), is handily beating out CNN and most other US media sources [...]]]></description>
		<wfw:commentRss>http://blogs.zdnet.com/sustainability/?feed=rss2&amp;p=755</wfw:commentRss>
		</item>
		<item>
		<title>Ireland: Shell's new Nigeria?</title>
		<link>http://blogs.zdnet.com/sustainability/?p=695</link>
		<comments>http://blogs.zdnet.com/sustainability/?p=695#comments</comments>
		<pubDate>Wed, 17 Jun 2009 22:26:25 +0000</pubDate>
		<dc:creator>James Farrar</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blogs.zdnet.com/sustainability/?p=695</guid>
		<description><![CDATA[Just as Shell brings to a close a difficult chapter in its troubled relationship with the Ogoni people in Nigeria, its relationship with community groups in the west of Ireland appears to be reaching new lows. Shell is the senior partner with Statoil and Marathon in an effort to bring off shore natural gas reserves on to [...]]]></description>
		<wfw:commentRss>http://blogs.zdnet.com/sustainability/?feed=rss2&amp;p=695</wfw:commentRss>
		</item>
		<item>
		<title>Greenpeace guest post: Time for real IT Leadership in tackling Climate Change</title>
		<link>http://blogs.zdnet.com/sustainability/?p=706</link>
		<comments>http://blogs.zdnet.com/sustainability/?p=706#comments</comments>
		<pubDate>Mon, 15 Jun 2009 09:59:50 +0000</pubDate>
		<dc:creator>James Farrar</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blogs.zdnet.com/sustainability/?p=706</guid>
		<description><![CDATA[When Greenpeace first started campaigning on the electronics sector in 2005 we wanted to see companies change the way that products were made, used and disposed of to tackle the massive amounts of toxic e-waste being dumped in developing countries.]]></description>
		<wfw:commentRss>http://blogs.zdnet.com/sustainability/?feed=rss2&amp;p=706</wfw:commentRss>
		</item>
		<item>
		<title>Airlines on Climate: Don't blame us blame the Banks</title>
		<link>http://blogs.zdnet.com/sustainability/?p=673</link>
		<comments>http://blogs.zdnet.com/sustainability/?p=673#comments</comments>
		<pubDate>Tue, 09 Jun 2009 11:11:24 +0000</pubDate>
		<dc:creator>James Farrar</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[Add new tag]]></category>

		<guid isPermaLink="false">http://blogs.zdnet.com/sustainability/?p=673</guid>
		<description><![CDATA[I&#8217;ve posted before in these pages about how the business lobby, under pressure to respond to climate change, is starting to fracture. There was another dramatic example of this yesterday in Kuala Lumpur at the annual general meeting of the International Air Transport Association (IATA) when the CEO, Giovanni Bisignani, took an extraordinary swipe at the UK [...]]]></description>
		<wfw:commentRss>http://blogs.zdnet.com/sustainability/?feed=rss2&amp;p=673</wfw:commentRss>
		</item>
		<item>
		<title>Sustainability: More Capitalist Than Jack Welch?</title>
		<link>http://blogs.zdnet.com/sustainability/?p=513</link>
		<comments>http://blogs.zdnet.com/sustainability/?p=513#comments</comments>
		<pubDate>Fri, 05 Jun 2009 09:54:31 +0000</pubDate>
		<dc:creator>James Farrar</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blogs.zdnet.com/sustainability/?p=513</guid>
		<description><![CDATA[What&#8217;s wrong with this picture? At a time where more leading companies than ever are integrating sustainability, not just into their mid term strategy but into the core of their business models, Jack Welch sits awkwardly on the landscape. Jack and Suzy Welch published a missive on sustainability in Business Week that - well- lets [...]]]></description>
		<wfw:commentRss>http://blogs.zdnet.com/sustainability/?feed=rss2&amp;p=513</wfw:commentRss>
		</item>
		<item>
		<title>Hearing the Call: A Promethean Encounter in Copenhagen?</title>
		<link>http://blogs.zdnet.com/sustainability/?p=628</link>
		<comments>http://blogs.zdnet.com/sustainability/?p=628#comments</comments>
		<pubDate>Thu, 04 Jun 2009 01:50:11 +0000</pubDate>
		<dc:creator>James Farrar</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blogs.zdnet.com/sustainability/?p=628</guid>
		<description><![CDATA[
The great and the good of global business got together in Copenhagen last week to try to reach consensus on what the private sector message should be to the UN led climate change negotiators who will agree a post Kyoto framework this December. Even Cate Blanchett was on hand to charm and cajole the suits [...]]]></description>
		<wfw:commentRss>http://blogs.zdnet.com/sustainability/?feed=rss2&amp;p=628</wfw:commentRss>
		</item>
	</channel>
</rss>
