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        <title>ZDNet Blogs</title>
        <link>http://blogs.zdnet.com</link>
        <description>ZDNet Blogs Focus: Facebook</description>
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<title>Facebook just scared me</title>
<link>http://blogs.zdnet.com/Howlett/?p=148</link>
<pubDate>Wed, 05 Sep 2007 08:30:41 -0700</pubDate>
<dc:creator>Dennis Howlett</dc:creator>
<guid>http://blogs.zdnet.com/Howlett/?p=148</guid>
<description><![CDATA[When Dan Farber pinged me about the Digital Bill of Rights, I was a tad dismissive. Stuff like that usually leaves me cold - I guess it comes from years of working alongside lawyers who could fry any sane person's brains with their mental gymnastics. But then I noticed Facebook is proposing changes that mean my private data may no longer be MY private data but be searchable by Google. I'm not happy about that prospect and for once I'm seriously considering how I'm going to handle my Facebook presence. Reading Dan's earlier piece that talks to this topic, he notes that:    Basically, if you are on the Internet, your are exposed, which is why it is increasingly important to foster ... ]]>
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<title>Facebook, people search and privacy</title>
<link>http://blogs.zdnet.com/BTL/?p=6123</link>
<pubDate>Wed, 05 Sep 2007 10:47:04 -0700</pubDate>
<dc:creator>Dan Farber</dc:creator>
<guid>http://blogs.zdnet.com/BTL/?p=6123</guid>
<description><![CDATA[Facebook is now giving members the option to make their profiles searchable (see Techmeme for the various viewpoints on the news).  In effect, your Facebook profile can be injected into the Web at large and non-members can see portions of Facebook profiles. This news isn't surprising. Facebook is spreading out its tentacles and gaining more traffic via search engines.    As Om Malik suggests, it is only a matter of time before Facebook develops a reputation system and ties it into an e-commerce engine. With email, calendar, events, chat, IM, photos, videos, documents, feeds and thousands of applications, you can see how Facebook could become the digital hub of activity for hundreds of millions of people.  Further out, the Facebook ... ]]>
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<title>A Bill of Rights for the social Web</title>
<link>http://blogs.zdnet.com/BTL/?p=6111</link>
<pubDate>Wed, 05 Sep 2007 12:12:38 -0700</pubDate>
<dc:creator>Dan Farber</dc:creator>
<guid>http://blogs.zdnet.com/BTL/?p=6111</guid>
<description><![CDATA[The social Web is in its early days, like the colonies that formed on the East coast of North America, grappling with a new and uncharted land and taxation without representation. We have fledging colonies of users growing by millions per month on separate islands, and a small minority leading the way to a promised land that few can comprehend.    In this case, the promised land is gaining data and profile independence from Facebook, MySpace, Bebo, Google and others who have constructed barriers, a kind of tax on user data freedom.    Joseph Smarr, Marc Canter, Robert Scoble, and Michael Arrington have created a Bill of Rights for the digital generation, and correctly characterize it as a blog post intended to spur debate ... ]]>
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<title>Facebook's data feeds a data leak?</title>
<link>http://blogs.zdnet.com/Howell/?p=169</link>
<pubDate>Wed, 15 Aug 2007 11:08:56 -0700</pubDate>
<dc:creator>Denise Howell</dc:creator>
<guid>http://blogs.zdnet.com/Howell/?p=169</guid>
<description><![CDATA[[Update, 8/16/07, 11:50 a.m.:  Facebook's Chief Privacy Officer Chris Kelly has responded that Facebook addresses these issues, but I think there's more they should do on the disclosure front, and hope there's more they can do on the technological one.]    Please correct me if I'm wrong about this; I want to be wrong about this.  Or I want to learn that Facebook has already considered and dealt with the issue and it's just not readily apparent to me.  But I'm thinking that Facebook's feeds for Status Updates, Notes, and Posted Items must in many instances be at odds with privacy settings that attempt to limit users' Facebook activities to "friends only" (or are even more restrictive).    Dave Winer, Mike ... ]]>
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<title>Know my shared items, know me</title>
<link>http://blogs.zdnet.com/Howell/?p=166</link>
<pubDate>Sun, 12 Aug 2007 03:56:47 -0700</pubDate>
<dc:creator>Denise Howell</dc:creator>
<guid>http://blogs.zdnet.com/Howell/?p=166</guid>
<description><![CDATA[Mario Romero's Facebook application, which shares your Google Reader shared items to other Facebook users, demonstrates how well it's possible to know someone based solely on what they browse and share.  I'd love to know how the application's tag clouds are created.  It's a little spooky how well they capture your interests. ]]>
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<title>Social networks:  what goes out, what goes in</title>
<link>http://blogs.zdnet.com/Howell/?p=161</link>
<pubDate>Thu, 02 Aug 2007 04:28:17 -0700</pubDate>
<dc:creator>Denise Howell</dc:creator>
<guid>http://blogs.zdnet.com/Howell/?p=161</guid>
<description><![CDATA["Social Networking 3.0" was on the agenda this afternoon at the AlwaysOn Stanford Summit.  This one was a "must watch" for me, as will be Dan Farber's later today on "The Democratization of Media."  You can follow along with the conference's live Webcast here.    Moderator Charlene Li, senior analyst for Forrester Research, was joined by Travis Katz, senior vice president and general manager of MySpace International; Dustin Moskovitz, co-founder of Facebook; Rich Rosenblatt, CEO of Demand Media and former MySpace executive; Gina Bianchini, CEO of Ning; and Karl Jacob, CEO of Wallop.  Dan blogged the panel on Between the Lines, and, as he says, most of the discussion focused the future of social networks.  I was most ... ]]>
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<title>Im in ur Facebook app, slurpin' up ur feedz</title>
<link>http://blogs.zdnet.com/Howell/?p=150</link>
<pubDate>Fri, 20 Jul 2007 01:46:34 -0700</pubDate>
<dc:creator>Denise Howell</dc:creator>
<guid>http://blogs.zdnet.com/Howell/?p=150</guid>
<description><![CDATA[There's much to love about Facebook, but the thing I'm most hooked on at the moment is seeing what you're reading.    I know what you're reading, that is, if you're sharing items using Google Reader, you've added the Google Reader Shared Items Facebook application (and pointed it at your Shared Items), and we're friends or have joined the same group at some point.  If so, chances are I've subscribed to your Shared Items in Google Reader.  That's 25 of you so far, along with 69 other feeds.  It's no Scoble-sized subscription list, but it's still a youngster, just a few days old.      The 25 "Shared Items" feeds on my subscription list are by far the ... ]]>
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<title>Dealing with Facebook time</title>
<link>http://blogs.zdnet.com/BTL/?p=5694</link>
<pubDate>Wed, 18 Jul 2007 10:31:35 -0700</pubDate>
<dc:creator>Dan Farber</dc:creator>
<guid>http://blogs.zdnet.com/BTL/?p=5694</guid>
<description><![CDATA[While on vacation the last two weeks in the Northwest, I've spent my time picking raspberries, chopping wood, herding ducks, whacking weeds and golf balls and lounging at the river.    I come back to the usual massive amount of non-essential email, which I weed out with block deletes, and, interestingly, a serious amount of Facebook action. In the last two weeks I have received dozens of friend invites (not from college students), messages and all kinds of 'friendly' updates and pokes from the people in my 'network.'    In addition, some of my new friends don't really want to be friends--more like associates, who are using Facebook to send me PR pitches, just as they do via traditional email. Not unexpected. Like water ... ]]>
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<title>Facebook and employment:  an equal opportunity information trap</title>
<link>http://blogs.zdnet.com/Howell/?p=149</link>
<pubDate>Mon, 16 Jul 2007 01:01:23 -0700</pubDate>
<dc:creator>Denise Howell</dc:creator>
<guid>http://blogs.zdnet.com/Howell/?p=149</guid>
<description><![CDATA[After years of "fired blogger" stories in the headlines, it's fairly well understood that a frivolous, embarrassing, out-of-context, or ill-considered online data trail can and does cause problems for employment candidates and employees.  But when CollegeRecruiter.com asked employment lawyer and blawger George Lenard to examine the increasingly common employer practice of using Facebook and other social networking tools to check up on potential hires, George produced three thoughtful and informative posts describing how candidate data can land employers in hot water as well.  While employers might consider online sleuthing thorough or clever or both, the reality is that if information concerning protected characteristics (e.g., race, gender, or age) is disclosed and the sleuth-ees are not hired, employers may ... ]]>
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<title>Facebook: We just want to share information more efficiently</title>
<link>http://blogs.zdnet.com/BTL/?p=5159</link>
<pubDate>Thu, 24 May 2007 04:57:05 -0700</pubDate>
<dc:creator>Dan Farber</dc:creator>
<guid>http://blogs.zdnet.com/BTL/?p=5159</guid>
<description><![CDATA[During a press conference after the launch of Facebook Platform, company CEO Mark Zuckerberg was asked about differentiation from MySpace. "We just want to share information more efficiently. The platform strategy fits in with this approach. It's not about owning the content or applications. We want users to get the most utility they can out of this stuff."    Facebook is focused on its social graph, connecting users, but so is MySpace. But Facebook's opening up to an older demographic and opening up its platform is a major differentiator, and has made it the new darling of the Web 2.0 crowd. It will be interesting to see how MySpace, which is at least four times the size of Facebook (which claims 24 ... ]]>
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<title>Facebook's Zuckerberg uncorks the social graph</title>
<link>http://blogs.zdnet.com/BTL/?p=5156</link>
<pubDate>Thu, 24 May 2007 03:32:15 -0700</pubDate>
<dc:creator>Dan Farber</dc:creator>
<guid>http://blogs.zdnet.com/BTL/?p=5156</guid>
<description><![CDATA[Facebook CEO Mark Zuckerberg took the stage in jeans, Adidas shower shoes and Northface polar fleece and told that crowd that they were at the beginning of a new movement. He then described the recent growth of the company and to the company's secret sauce--the social graph (see my earlier post).    Facebook is doubling in size once every six months, 100,000 user per day. And the fastest growing demographic is the desirable 25 and up. More than 60 percent of users are outside of college age. By the end of 2007 more than 50 million users if the current growth rate continues, and with more beyond college. He was proud of the fact that 50 percent of users come at least ... ]]>
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<title>Facebook: The social Web utility company</title>
<link>http://blogs.zdnet.com/BTL/?p=5152</link>
<pubDate>Thu, 24 May 2007 02:14:55 -0700</pubDate>
<dc:creator>Dan Farber</dc:creator>
<guid>http://blogs.zdnet.com/BTL/?p=5152</guid>
<description><![CDATA[The suspense is nearly over. In about an hour, Facebook will lift the veil on its plans to turn its social networking site into a platform that its makers hope becomes a pervasive ecosystem.  Facebook CEO Mark Zuckerberg calls this latest interation of the service a    social utility,    which is an apt term.        It   s a utility in terms of a tool for the 24 million Facebook users, but it also reflects Facebook   s desire to become a utility, like an power company, in which potentially billions of people use the service in their personal and professional lives. Facebook, MySpace, and other growing colonies of linked communities with semi-permeable walls represent the rise of the social Web and Web utility companies.    Zuckerberg describes ... ]]>
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<title>Facebook: The prince of social networking</title>
<link>http://blogs.zdnet.com/BTL/?p=5096</link>
<pubDate>Mon, 21 May 2007 07:00:10 -0700</pubDate>
<dc:creator>Dan Farber</dc:creator>
<guid>http://blogs.zdnet.com/BTL/?p=5096</guid>
<description><![CDATA[Given how many friend requests I am getting on Facebook from people who I would expect to hear from on LinkedIn, it's clear that the number two social network, trailing the massive MySpace, is poised to become the prince of social networking. By that I mean the company 23-year-old Mark Zuckerberg founded is becoming the preferred destination for the most attractive demographics--college age and beyond.    MySpace has built out its colony appealing to a younger demographic and the music crowd, but now many high schoolers are switching from MySpace to Facebook as their primary social space. On Thursday, Facebook will announce that it is opening up the platform to users and external parties to leverage the social network for recommendation and ... ]]>
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